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How to Capture Stunning Summer Product Photos: Lighting & Styling Tips
Summer is one of the best times to shoot; it comes with good natural sunlight, and you can use colorful props and vibrant vibes. Summer is perfect for creative product photography. It’s the perfect time to give your product an outdoor, natural, and sunlight touch.
Whether you are a small brand or content creator or just someone who wants to click good pictures, this blog will guide you and help you understand how to use lighting and style products to capture eye-catching summer product images.
Let’s dive into the tips and tricks that even a beginner can use to take stunning product photos this summer!
1. Use natural Lights to your advantage
- Summer’s best part is its days are longer, and you get enough sunlight for an entire day. Natural light can give your photos a fresh and clean look. Here is how you can make the most of it
- Golden hour: Golden hour is the light that glows on your skin and makes it more visible when you get up in the morning and before evening; it makes anything look aesthetic.
- Avoid harsh noon sun: Harsh lights come from 12 PM to 3 PM and have very strong light, and if you have to shoot at this time, you have to use a diffuser to soften the light.
- Shoot near windows: if you are shooting indoors, make sure to shoot near the window. Place your phone in such a way that it captures natural light, and make sure that harsh shadows do not fall on you.
Make sure the props complement your product and don’t overpower it. Remember, your product is the star!
2. Bright summer props
In natural light, props can extremely change the mood of the photo. For a summer-oriented shoot, choose props that are colorful and cool the viewers’ eyes.
Here are a few prop ideas:
- Tropical fruits: Use summer fruits like lemons, oranges, watermelons, and coconuts.
- Beach items like sunglasses, hats, and seashells.
- Fresh flowers like sunflowers or daisies
- Bright backgrounds like pastel summer colors like yellow, orange, neon, and blue.
A good background can make your product pop without needing any fancy editing!
3. Choose the right background
The background is the main hero your photo uses to match the feel of your brand or product’s summer vibe.
- Plain background: Use minimal colors in the background to keep it clean and aesthetically cool.
- Textured surface: Try wooden tables and picnic blankets if you can use sand to give beach vibes.
- Outdoor settings: Shoot on a terrace, garden, or park for real lights and a green vibe.
4. Keep the photos colorful and fun
Summer is all about bright, pop-energy colors that vibe. Like choose a color palette that reflects this, for example:
- Yellow + white
- Blue + orange
- Coral + turquoise
Make the most use of colored paper to make visuals more eye-catching. Make sure it goes with product colors and doesn’t clash because of it.
5. Play with shadows and reflection
Natural bright light creates interesting shadows, and you can use them creatively!
You can use leaves and different partners that can keep in-depth shadows.
Use a mirror or shining surface that can create a reflecting effect.
Try placing liquid in the scene to get cool refraction patterns when light hits it.
This trick gives an artistic touch to the photos.
6. Add a human touch
Human involvement in the photo can increase visibility, and you don’t need to hire a model; just hands holding the products or feet if a beach aesthetic is taken.
Human touch is very important in
- Skincare
- Sunglasses
- Beverage
- Clothing or accessories
- Ice-cream or snacks
If you’re seeking professional help or planning for a summer shoot, search for a product photographer near me in Ahmedabad to find us who understands your vision.
7. Consistency is key
If you are planning a summer campaign, then you need to line up the entire product shoot and try to shoot using the same lighting, theme, color palette, and editing.
This creates professional branded content for your audience, and they will recognize it.
If you have a brand or a business in Gujarat and want professional help, finding a product photographer in Ahmedabad can be a smart move. We understand the local vibe and help bring your summer vision to life with creativity and style.
8. Keep experimenting and have fun
Summer is a fun shoot, and if you experiment with it, you will get better results.
- Shoot with different props.
- Mixing artificial and natural lights
- Use water sprays for Dewey and a fresh look
- Can create DIY backdrops.
- Your fun and experiment will be reflected in the photos.
Conclusion
Summers are the perfect time to bring a change to the regular visual or video and bring something fun and bright in an exciting way. Just with a little creativity and styling, lights, and props, you can create a good summer campaign; brands like Insight Cosmetics and Fae Beauty do good summer campaigns.
If you are losing time, reach out to us to get that professional touch; just search for product photography near me or a product photographer in Ahmedabad, and you will find us.
So grab your camera or phone, set the summer mood, and start clicking.